It was not easy for Nathaniel Ru and his friends to get somewhere to eat which was healthy fun and easy during their school years at George Washington University. The three college mates thought of staring an eatery around their school campus on M Street in the middle of the town Centre.
Mr. Ru together with his friends was lucky to convince the owner of the tavern space who was also their landlord at the apartment they used to stay during their school years. For close to a month the three ambitious students continued to call their landlord and explain their vision.
She agreed to meet Nathaniel and his friends, told them to come with a plan and an architect which they did after three weeks.
The eatery can be described to have had a humble beginning and within a short period, it has grown to be a 21-store farm-to a table style restaurant. Read more: Nathaniel Ru | Crunchbase and Nathaniel Ru | LinkedIn
The three co-founders decided to name t6he food store Sweetgreen. The restaurant now has stores in various regions among them, New York, Philadelphia, Washington, and Boston. Nathaniel and his team have kept the food fresh, and healthy with their raw products and ingredients got from local farmers and suppliers.
According to the head of digital marketing; Theresa Dold, Sweetgreen is more than a salad bar, and the restaurant makes fresh juice and also organizes music festival each year. The management team is dedicated to seeing the success of their organization, and they do not sit in the office and wait for the returns, instead, they also take time to visit and work at their different food stores.
Nathaniel Ru is a successful American entrepreneur who was born in 1985 in Pasadena, California. He went to George Washington University after his High school graduation, and together with his classmates, they established Sweetgreen Restaurant.
Mr. Nathaniel is the co-founder the co-Chief Executive officer of Sweetgreen. In 2007 the businessman graduated from the university with a BS in Finance. He has been in the forefront of the food’s store expansion and in 2010 he led the team in launching Sweetlife one of the largest music and food festival in the East Coast region.
The music and food festival is organized each year and it has been attracting thousands of people. Nathaniel Ru has portrayed positive leadership with him being recognized by several organizations including; Forbes “30 under 30”, “40 under 40” Food & Wines, as well as “40 Big Food Thinkers 40 and under”.